Supporting Dance Umbrella
Corporate Membership
Dance Umbrella’s annual festival is a major event in the arts calendar, London’s only festival of contemporary dance and one of the most important dance festivals internationally. The festival presents world-class choreographers and companies and provides a focus within the dance world for the public and profession alike, enriching and revitalizing dance life in London and offering a wide variety of performances in a range of spaces.
Corporate support plays a vital role in sustaining Dance Umbrella’s adventurous artistic programming, and a large (over 50,000) and diverse audience. Whether your needs are driven by brand development, a quality association with a unique arts organisation, a vehicle to launch a new product or service, or an opportunity to entertain clients and investors, Dance Umbrella can work with you to create a bespoke package to support your objectives.
Our Brand
Dance Umbrella’s brand connections are that it’s:
- Established but new each year
- International - National - London
- Presents exceptional quality
- Distinctive - well recognised
- Different - Exciting
- Creative - Innovative
- Focused but varied
“Sponsoring Dance Umbrella, in terms of promoting our brand, shows us as a company willing to push into more cutting edge arts sponsorship, where our support can really make a difference. The corporate hospitality opportunities provide thought-provoking and memorable experiences for guests attending. It is a relatively inexpensive way of associating with artists at the top of their field.” Petra Luckman, Corporate Affairs, American Airlines
Our Audiences
We regularly attract over 50,000 people to our festival. Contemporary dance is the fastest growing of all art forms and Dance Umbrella regularly attracts new and young audiences. Statistics from our 2006 festival indicate the following about our audiences:
- Age range is particularly broad, from 18 – 60 years, but with a concentration of 25 – 45 year olds; 52% are under the age of 35 years
- 60% female
- 18% from ethnically diverse groups
- Are professional and educated people in the social group – ABC1s - 28% earn £40,000 or more annually and 23% earn £50,000 or more annually
- Open to a wide range of work
- Passionate about what they see and attend other live arts events – specifically:
- 72% cross-over with cinema
- 54% cross-over with contemporary arts exhibitions/galleries
Corporate Membership Benefits
What we can offer:
- Brand development via association with Dance Umbrella’s brand qualities
- A variety of exciting and different hospitality events
- Corporate Social Responsibility links: Businesses with a particular Corporate Social Responsibility (CSR) agenda can link with Dance Umbrella’s education and community activities which works with schools, colleges, audience members and community groups of all ages. Projects are carefully designed to suit all tastes and levels of experience.
Memberships may be tailored to your company’s needs. For more information please contact:
Fern Potter, Head of Development: 020 8741 4040; email: fern@danceumbrella.co.uk
Membership levels
Silver
Price £5,000 + vat (£5,875)
Branding Opportunities
- Business name credit on Dance Umbrella website
- Business name credit on Dance Umbrella’s generic print
- Link to company website from Dance Umbrella website
- Company name on Dance Umbrella Annual Report Supporters’ page
Entertaining Opportunities
- Allocation of complimentary tickets to use during Dance Umbrella
- Complimentary programmes for guests
- Invitations to talks and supporters' events throughout the year
- Opportunity to meet artists after show
- Special offers to see dance performances during the year
Employee Benefits
- Employee Discounts for tickets
Personal Service
- Advance mailing of Dance Umbrella literature
- Personal service to arrange corporate hospitality events (before, during and after shows)
Gold
Price £10,000 + vat (£11,750)
Branding Opportunities
All of the above benefits plus
- Company’s name and logo in all Dance Umbrella print
Entertaining Opportunities
All of the Silver benefits plus
- Additional allocation of complimentary tickets to use during Dance Umbrella
Employee Benefits
All of the above benefits plus
- Opportunity for employee's workshop with a Dance Umbrella artist - team building, body language/presentation skills, etc.
Personal Service
All of the above benefits plus
Memberships may be tailored to your company’s needs. For more information please contact: Fern Potter, Head of Development: 020 8741 4040; email: fern@danceumbrella.co.uk
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